I’ve got a fantastic idea for my business. I bet you’ve got a couple too.

My idea is a stroke of marketing genius that could help me have fun connecting with a bunch of new clients… and earn a pile of well-deserved cash, quickly and easily.

… So today I got started on it by checking all my favourite news sites, making a snack and catching up with an old friend on the phone. Then it felt like I deserved to watch a little television.

Suddenly, what’s left of the day has gone. Business hours are over. As I drove home, I told myself I’ll get stuck in tomorrow, after a relaxing evening and a good nights sleep.

The Self Sabotage monster strikes again!

This article uncovers the psychology of self sabotage and gives you practical tips on how best to overcome it…

Does this sound familiar?

If you’ve ever worked for yourself (or, let’s face it, for someone else) you probably know what it feels like to get stuck in a self sabotage cycle.

For me, it always meant coming to the end of the day feeling really fired up and motivated for tomorrow… but waking up only to procrastinate again.

At a psychological level, this kind of self sabotage could also be described as “motivation in hindsight”… since we struggle to take action in the moment, but also regretfully look back on all the wasted hours.

In my experience as a consultant (across different industries), it seems that this particular brand of motivational dysfunction is especially common among biz owners and the self employed.

The lizard brain explains it all

Outside of our conscious awareness, there is a mental program running which makes this illogical sabotage suddenly make sense.

As entrepreneurs, most of the activities we regularly procrastinate (via self sabotage) are the significant, high impact tasks… like my marketing idea… or any sales stuff you’ve been putting off.

The tasks are significant and high impact because they help our businesses grow in leaps and bounds. Successfully achieving these tasks is what makes us entrepreneurs and enables us to remain happily unemployable.

Taking action on these tasks means leaving our comfort zone. It’s scary – and our lizard brain understands this and makes sure we know it.

We ask questions like:

“But what if my attempt fails?”

“What if they laugh at me?”

“What if they hang up the phone in my face?”

It’s really fear that causes entrepreneurs to sabotage themselves with procrastination.

Employees don’t suffer from this as much, simply because the impact of failing is not so huge. Plus, few employees are required to complete tasks far outside their comfort zone.

Want the secret to winning big in business?

Overcoming self sabotage is what separates the mega-successful entrepreneurs from the wannabes.

Growing a business takes bravery and a commitment to action, in the face of fear and anxiety.

If everyone could take game-changing action (make the cold calls, do the presentation, publish the sales-letter etc) then everyone would be an entrepreneur.

Loads of people try to make it big with their own business, but the few who are truly successful (in terms of freedom, wealth and global impact) are the ones who overcome self sabotage by realising what it truly is:

Fear of failure

Here are a few tips for mentally reprogramming your lizard-brain to eliminate crippling fear.

These are all field tested on my real-world clients and are proven winners. Use any or all of these techniques to destroy the hidden fears that cause self sabotage.

1. Outcome clarity (like “The Secret” – only practical)

Create a clear, visual image in your mind of what “success” looks like for your procrastinated task.

Most self-sabotage begins by people unconsciously making images of failure in their mind (this is where the fear comes from).

Counter-act this useless mental habit by taking 5 minutes to visualise a sparkly, colourful image of success. Pick the exact moment in the future you’ll want to celebrate the most, then turn it into a gorgeous poster in your mind.

Feel the feelings and live the experience internally… then take immediate action to turn the vision into a reality.

2. Task chunking (baby steps… even a baby could do!)

Many of my previous clients got hung up trying to do everything perfectly, all at once. A project like launching a new website would quickly dissolve into an enormous, overwhelming mess.

Chunking tasks into minute, manageable steps enables you to commit to taking small actions. Importantly, you can also congratulate yourself for every completed step along the way.

“Build a website” turns into “Meet with a graphic designer, write the home page copy, pick a great hosting company” etc etc.

Less scary – more doable.

3. Disaster planning (know what failure REALLY means)

Ironically, this technique is the total opposite of my first suggestion. The contraction doesn’t bother me though, because I know that it’s possible to do both:

Give yourself a reality check by answering the question “Whats the worst thing that could happen here?”

Even if you’re gambling your children’s college fund on something, the worst case scenario is usually not even close to real apocalypse.

Work out what total failure would mean, then quickly brainstorm ideas to mitigate this.

By shedding light on the real risks involved in business, we destroy our brains ability to turn those risks into enormous bogeymen.

Use this technique once, then quickly move on to positive thinking and action.

What other techniques do you use to overcome self-sabotage? Let’s expand this list (with your help) in the comment section below…