Creative people aren’t the most financially successful. There I said it.
The creative folks, the artists of the business world, are those who have the most trouble their bills.
I’ve worked with some very financially successful people, many of whom have attributed their massive (ridiculous) success to being “too stupid to give up” and “so unimaginative that hard work was the only option”. Those are actual client quotes.
Creative types over-think and over-analyze, get caught up in their craft and sometimes totally loathe the more commercial parts of their businesses. Until now, that is.
When you give a lumbering oaf of an entrepreneur a list of actions (like “make 1000 cold calls”), they’ll just do it. Slowly, they’ll produce results.
This pisses creative people off. Believe me – I know, because I’m one of them. Creative folks are infuriated, because they’re busy trying to out-think their business challenges. They believe in “leverage”, being more effective in less time, reinventing the industry and other exciting concepts.
All that stuff is good. Reinventing an industry is definitely possible.
The mistake creative entrepreneurs make is trying to do this, without mastering the basics of business success first.
You have to learn how to play the game before you can change it.
Creative entrepreneurs need a bootcamp in transforming their creative endeavors into commercially viable enterprise. When Mark McGuinness told me about the Creative Entrepreneur Roadmap, I knew he was onto something. And I knew I had to tell you about it.
When I say “you”, I’m really only talking to the creative types reading this. I know there’s a cadre of readers out there who are more “creative” than they are “commercial”… who wish they could make more money creating the art they love.
If you’re one of these people, listen up.
Full disclosure, Mark bought me the greatest curry of my life last month while I was in London. I tried to pay for the beer, but he wouldn’t let me. So, I’m helping him promote the greatest business resource for creative entrepreneurs. The proceeds of all sales will contribute to both Mark flying to New York and me buying him the US equivalent of curry (which I believe is pizza).
The Creative Entrepreneur Roadmap is a one-stop solution for people with talent… who want to figure out how to get the rewards they deserve for their work.
It’s for the people who shun the corporate dream. People who don’t even want a shiny office – or an office at all. It’s for the folks who want to build a nimble business doing what they love, making an artistic contribution. It’s for those who want to get paid.
If you want to know the inside details – how it all works (there’s SO much good stuff in there you’ll be reading for a while) then go check it out right now.
The Roadmap is one of the two third party products I’ve ever promoted on my blog. There’s a reason for that. What Mark has put together is seriously powerful. Brian Clark, Sonia Simone, Tony Clark and Jon Morrow (all creative entrepreneurs who have NAILED the science of commercial success) are massive contributors to the program.
There’s a million reasons you could give yourself to avoid thinking about doing something like this. After all, it wouldn’t be so bad being exactly where you are now in another six months… would it?
If you’re creative and you want something more, then make a decision to invest in your future today – with the Creative Entrepreneur Roadmap.
Looking forward to this site!
These words struck a chord with me. Too bad it hasn’t been updated since 2013. Must mean these creative entrepreneurs are still just creatives. Why oh why are we like this? It should be trhe other way around.
This article resonates well with me. How can we get the Roadmap?